Rows of strawberries stretching to the horizon at sunrise on the SSS Strawberries farm
★ Two Guinness World Records™ attempts Be part of history Celebrating 25 years of SSS Strawberries

Australia's Biggest Strawberry Pick'n Day

Together We Make History

Date
Sat 19 Sep 2026
Time
9:00am – 3:00pm
Where
Oakwood, Bundaberg, QLD
Prize
$10,000 AUD

Your ticket is your place in the record attempt — every ticket holder who checks in is counted.

Days
Hours
Minutes
Seconds
One field. One day. One shot.

Stand in a strawberry field and become part of world history

On Saturday 19 September 2026, thousands of Australians will line up in the same Bundaberg field, at the same moment, and pick.

SSS Strawberries is turning 25 — and we're marking it the only way a farming family knows how: by inviting the whole country onto the farm. One day, two live Guinness World Records™ attempts, and a paddock full of families, mates, schools, clubs and workmates all going for it together.

No experience needed. Just show up, get your hands red, and go home with a story your grandkids will make you retell — and a punnet of strawberries you picked yourself.

Tickets & prices See both world record attempts What's on the day
Families picking strawberries together across a large open field on a sunny day
2
World record attempts
$10,000
AUD prize
25
Years of SSS Strawberries
1kg
Strawberries with every adult ticket
Official attempts

Two Guinness World Records™,
one Saturday

Both attempts run under official Guinness World Records™ rules with independent adjudication, stewards and witnesses. Everyone who takes part is part of the record.

Poster: Australia's Biggest Strawberry Pick'n Day, 19 September 2026 — most people picking strawberries simultaneously Everyone can join
Record 01

Most people picking strawberries at one time

The big one. On the whistle, every registered picker in the field starts at once — and keeps picking until the adjudicator calls time. The more of us in that paddock, the bigger the number that goes in the book.

  • Open to all ages — kids, grandparents, first-timers
  • Included with your ticket — every ticket holder is counted
  • Empty punnet, briefing and your picking row provided on arrival
  • Official "History Maker" status for every verified picker
Register to pick
Poster: Most strawberries eaten in one minute by an individual — $10,000 AUD prize, 19 September 2026 $10,000 prize
$10,000 AUDWinner takes all
Record 02

Most strawberries eaten in one minute

Sixty seconds. One bowl. One shot at the record — and at ten thousand dollars. Challengers qualify by video first, then step up on the main stage in front of the crowd, the cameras and the official adjudicator.

  • Individual attempt — 60 seconds on the clock
  • $10,000 AUD to the challenger who sets the record
  • Qualify by video — film your minute, post it, submit the link
  • No age limit · $10 entry fee · limited challenger spots
  • Free to watch with your ticket — get to the stage early
Enter the challenge →
Run sheet

How the day unfolds

Gates open at 9:00am and the day runs through to 3:00pm. Times below are indicative and will be confirmed to registered guests in the week before the event.

9:00 AM

Gates open & check-in

Scan your ticket, collect your wristband and your empty punnet, and find your picking row. Nobody picks until the whistle.

9:30 AM

Festival opens

Coffee, food vendors and the farm gate stall are up and running.

10:00 AM

Welcome & official briefing

Guinness World Records™ rules, safety walk-through and the countdown from the main stage.

10:30 AM

Record attempt 01 — the big pickRecord

Every registered picker in position. On the whistle, the whole field starts at once.

11:30 AM

Farm festival

Food vendors, live entertainment, farm activities, kids' zone and the Gina's Table tasting bar.

1:00 PM

Record attempt 02 — 60 seconds$10,000

Challengers take the stage for the one-minute strawberry eating record.

2:00 PM

Official results & presentation

The adjudicator delivers the verdict, certificates are presented and the prize is awarded.

3:00 PM

Wrap up

Last picks, last photos, and the drive home with a boot full of strawberries.

A family kneeling in the strawberry rows with baskets of fresh fruit
🍓

Strawberries to take home

Every ticket includes fruit to pick and keep — 1kg for adults and concession, 500g for kids. Minutes old, straight off the plant.

🎪

Family activities

A full day of farm entertainment and activities across the property, all included with your ticket.

🚚

Local food vendors

Bundaberg food trucks and producers on site from open to close.

🚗

Free on-site parking

Plenty of room, marshalled on the day. Come early for the closest spots.

🏅

History Maker status

Every verified participant is recognised as part of the official record attempt.

📸

Media & cameras

Photographers, drones and press capturing the moment the whole field moves as one.

Registration

Your ticket
is your spot in the record.

Guinness World Records™ requires every participant to be ticketed and verified on the day. No ticket, no count — so lock your spot in now and bring everyone you know.

  • Your place in the world record attempt
  • Strawberries to pick and take home, included
  • Book the whole family in one transaction
  • Instant confirmation and QR code entry
  • Official History Maker status on the day
DateSat 19 Sep 2026
Time9:00am – 3:00pm
Where11 Rosedale Road, Oakwood QLD 4670
TicketsFrom $10

What your ticket includes

At check-in you're handed an empty punnet. You fill it yourself in the field — that's your pick-your-own allowance, not a pre-packed box of fruit.

Adult
15 years & over
$20
Empty 1kg punnet to fill
  • Your place in the world record attempt
  • Pick-your-own — fill your 1kg punnet and take it home
  • Full day on farm: festival, food vendors, live entertainment
Child
5 to 14 years
$10
Empty 500g punnet to fill
  • Their place in the world record attempt
  • Pick-your-own — fill their 500g punnet and take it home
  • Kids' zone and farm activities
Concession
Concession card holders
$15
Empty 1kg punnet to fill
  • Your place in the world record attempt
  • Pick-your-own — fill your 1kg punnet and take it home
  • Card must be shown at check-in
We sell 1kg of premium strawberries at our market stall for $20. So an adult ticket is essentially the fruit — and the world record attempt comes with it.

Under 5s are free and don't need a ticket. They don't get a punnet allowance of their own, so they share yours.

Parking is free. The $10,000 eating challenge is a separate entry — see the challenge page.

🧺
How the pick-your-own works. Everyone waits with an empty punnet until the whistle goes for the record attempt, then the whole field starts picking at once. Fill your punnet, get the lid on, and it's yours to take home. Most people find a full 1kg punnet holds a kilo of fruit or more.

Want more? Once the attempt is done the field stays open, and extra empty punnets are on sale at the farm — 1kg $20, 500g $10.
Add to your booking
World Record Attempt T-shirt $20 World Record Attempt Hat $20

Wear it on the day — the dress code is red, and there's no better way to show up in the photos that go in the record book. Add them when you book your tickets.

And once the record falls: official World Record Holder shirts and hats go on sale at the farm the moment it's confirmed, and here on the website afterwards. Only the people who were in that field can honestly wear one.

Still got questions? Read the FAQ — we answer the ones people actually ask us, from what to wear to whether the rows suit a pram.

The SSS Strawberries team standing in the field at sunset holding a plate of strawberries
25 years in the dirt

Built by a family, backed by a region

SSS Strawberries has spent 25 years growing premium Queensland strawberries — and this is our thank you to the community that eats them.

What started as one family and a few rows has become a farm supplying markets, festivals and shelves across the country, alongside our sister brand Gina's Table. Twenty-five seasons of early mornings, late frosts and very good fruit.

This event puts Bundaberg on the world stage, brings visitors into the region, and celebrates the growers who feed it. Every person in that field on 19 September is part of that.

Be part of it
On the farm

What the day looks like

Getting there

Find us in the field

We're just outside Bundaberg at Oakwood — about 15 minutes from the town centre, with free parking on site.

Event details

📍
Address
11 Rosedale Road, Oakwood QLD 4670
📅
Date
Saturday 19 September 2026
Times
Gates open 9:00am · Event 9:00am – 3:00pm
🎟️
Tickets
Adult (15+) $20 · Child (5–14) $10 · Concession $15
Under 5 free · all tickets include strawberries to take home
🅿️
Parking
Free on-site parking, marshalled
👟
What to bring
Closed shoes, hat, sunscreen, water bottle
👕
Dress code
Theme red — something red will do
Open in Google Maps Book tickets
Brought to you by

Proudly presented by

SSS StrawberriesHost & grower
Gina's TablePresenting partner
Guinness
World Records™
Official adjudication
Backing the record

Founding partners

The Australian businesses putting their name behind the biggest day in Bundaberg's strawberry season.

Fullyarn Packaging (AU)
Kelly Brothers Finance
Lindsay Rural, a division of Lindsay Australia Limited
The Agency
Browns Slipway & Wharf Complex
Drakes Supermarkets
Formatt Machinery
IDC Construct
Straight from the farm

Latest news & updates

Follow along as we count down to 19 September — field prep, vendor line-ups, challenger announcements and everything else as it happens.

Good to know

Frequently asked questions

How much does it cost, and what do I get?

Adult (15 years and over) — $20. Your place in the world record attempt, plus 1kg of strawberries to pick and take home.

Child (5 to 14 years) — $10. Your place in the record attempt, plus 500g of strawberries to pick and take home.

Concession card holders — $15. Your place in the record attempt, plus 1kg of strawberries. Bring your card to check-in.

Under 5s are free. Parking is free. Every ticket covers the full day on farm — the festival, the entertainment and the farm activities.

World Record Attempt shirts and hats are $20 each and can be added when you book. Once the record is confirmed on the day, official World Record Holder shirts and hats go on sale at the farm and afterwards here on the website. The $10,000 eating challenge is a separate entry with its own fee — see the challenge page →

Can children take part?

Yes — the picking record is a family event and kids are welcome. Children must be registered and supervised by an adult at all times.

Five adult tickets means 5kg of strawberries. Isn't that too many?

No — and we get asked this a lot. Half of them will be gone before you get home. That's just what happens with fruit picked twenty minutes ago.

Whatever's left freezes beautifully. Hull them, spread them on a tray so they don't clump, then bag them once they're frozen — they'll keep for months and they're perfect for smoothies. Nothing goes to waste.

Do I need experience picking strawberries?

Not at all. You'll get a short briefing on the day covering exactly what to do, how to pick without damaging the plants, and what the adjudicator needs to see.

Can I start picking before the record attempt?

No. Everyone waits with an empty punnet until the whistle — that's what makes the attempt valid, and it's the moment the whole thing is built around.

Once the adjudicator calls time, the field stays open and you can keep picking for the rest of the day.

Want more than your ticket allowance? Extra empty punnets are on sale at the farm on the day — 1kg for $20, 500g for $10, the same as the ticket prices.

How does the pick-your-own work?

When you check in you'll be given an empty punnet — a 1kg punnet for adult and concession tickets, 500g for children. You carry it into the field and wait with everyone else.

When the whistle goes for the record attempt, the whole field starts picking at once. Fill your punnet, get the lid closed, and it's yours to take home. A full 1kg punnet usually holds a kilo of fruit or a bit more.

Can I keep the strawberries I pick?

Yes. Once the official attempt is complete and verified, what you've picked is yours to take home.

What should I bring and wear?

Closed-in shoes, a hat, sunscreen and a water bottle. Field rows can be uneven, so leave the good shoes at home. Punnets and your row are provided.

What happens if it rains?

The event runs rain or shine wherever it's safe to do so. If severe weather forces a change, all registered ticket holders will be notified by email and through our social channels.

Where is it and is there parking?

11 Rosedale Road, Oakwood QLD 4670 — about 15 minutes from central Bundaberg. Free on-site parking is available and marshalled on the day.

Is the event accessible for wheelchairs and prams?

Partly, and we'd rather be straight with you before you book. The picking rows themselves are not accessible. They're uneven farm ground with plastic matting and narrow gaps between beds — a wheelchair or a pram can't get down them safely.

Everything else is on flat, open ground: the festival area, the food vendors, the main stage for the eating challenge, and the farm gate stall.

If someone in your group uses a wheelchair, or you're bringing a pram, please message us before you book so we can talk through what will work on the day.

How do I enter the $10,000 eating challenge?

You qualify by video. Film yourself eating strawberries for one minute in a single unbroken take, weighing the fruit on camera before and after, post it publicly to Facebook or Instagram, then submit the link with a $10 entry fee. If you're selected to attempt the record live on the day, a further $300 reserves your spot on the stage.

There is no age limit — every challenger completes a health and safety declaration before competing, and entrants under 18 need a parent or guardian to sign. Full rules and the entry form →

Can I cancel my registration?

Yes — cancellations are accepted up to 7 days before the event through Eventbrite. If your plans change, please release your spot so someone else can take it.

Saturday 19 September 2026 · Oakwood QLD

Together we
make history

One field. One minute. Two world records. All it takes is you turning up — and telling everyone you know to do the same.

Book your tickets — it takes a minute →
Two world records
19 Sep 2026 · Oakwood QLD
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