Rows of strawberries stretching to the horizon at sunrise on the SSS Strawberries farm
★ Two Guinness World Records™ attempts Be part of history Celebrating 25 years of SSS Strawberries

Australia's Biggest Strawberry Pick'n Day

Together We Make History

Date
Sat 19 Sep 2026
Time
Check-in 8am · 9am–3pm
Where
Oakwood, Bundaberg, QLD
Prize
$10,000 AUD

Entry is free — and your ticket is your place in the record attempt. Every ticket holder who checks in is counted.

—
Days
—
Hours
—
Minutes
—
Seconds
One field. One day. One shot.

Stand in a strawberry field and become part of world history

On Saturday 19 September 2026, thousands of Australians will line up in the same Bundaberg field, at the same moment, and pick.

SSS Strawberries is turning 25 — and we're marking it the only way a farming family knows how: by inviting the whole country onto the farm. One day, two live Guinness World Records™ attempts, and a paddock full of families, mates, schools, clubs and workmates all going for it together.

No experience needed, and it costs nothing to be part of it. Just show up, get your hands red, and go home with a story your grandkids will make you retell — and, if you want it, a punnet of strawberries you picked yourself.

Tickets & prices See both world record attempts What's on the day
Families picking strawberries together across a large open field on a sunny day
2
World record attempts
$10,000
AUD prize
25
Years of SSS Strawberries
$0
To be part of the record
Official attempts

Two Guinness World Records™,
one Saturday

Both attempts run under official Guinness World Records™ rules with independent adjudication, stewards and witnesses. Everyone who takes part is part of the record.

Poster: Australia's Biggest Strawberry Pick'n Day, 19 September 2026 — most people picking strawberries simultaneously Everyone can join
Record 01

Most people picking strawberries at one time

The big one. On a single whistle, every registered picker in the field starts at once and picks for five minutes straight. Pick at least one strawberry, stay in your row, and you're counted. The more of us in that paddock, the bigger the number that goes in the book.

  • ✓Open to all ages — kids, grandparents, first-timers
  • ✓Free to take part — every ticket holder is counted, paid or not
  • ✓Empty punnet, briefing and your picking row provided on arrival
  • ✓Official "History Maker" status for every verified picker
Register to pick
Poster: Most strawberries eaten in one minute by an individual — $10,000 AUD prize, 19 September 2026 $10,000 prize
$10,000 AUDWinner takes all
Record 02

Most strawberries eaten in one minute

Sixty seconds. One bowl. One shot at the record — and at ten thousand dollars. Challengers qualify by video first, then step up on the main stage in front of the crowd, the cameras and the official adjudicator.

  • ✓Individual attempt — 60 seconds on the clock
  • ✓$10,000 AUD to the challenger who sets the record
  • ✓Qualify by video — film your minute, post it, submit the link
  • ✓No age limit · $10 entry fee · limited challenger spots
  • ✓Free to watch with any ticket — get to the stage early
Enter the challenge →
Run sheet

How the day unfolds

Check-in opens at 8:00am and the day runs through to 3:00pm. Come early — two hours sounds like plenty, but it isn't with a field this size to get through the gate, and the official briefing starts at 10:00am sharp.

8:00 AM

Check-in opens

Scan your ticket, collect your wristband and your empty punnet, and find your picking row. Arrive early — the queue at the gate is the one thing that catches people out. Nobody picks until the whistle.

9:30 AM

Festival opens

Coffee, food vendors and the farm gate stall are up and running.

10:00 AM

Welcome & official briefing

Guinness World Records™ rules, safety walk-through and the countdown from the main stage.

10:30 AM

Record attempt 01 — the big pickRecord

Every registered picker in position. On the whistle, the whole field starts at once.

11:30 AM

Farm festival

Food vendors, live entertainment, farm activities, kids' zone and the Gina's Table tasting bar.

1:00 PM

Record attempt 02 — 60 seconds$10,000

Challengers take the stage for the one-minute strawberry eating record.

2:00 PM

Official results & presentation

The adjudicator delivers the verdict, certificates are presented and the prize is awarded.

3:00 PM

Wrap up

Last picks, last photos, and the drive home with a boot full of strawberries.

A family kneeling in the strawberry rows with baskets of fresh fruit
🍓

Strawberries to take home

Add a History Maker Plus ticket and keep what you pick — 1kg for $20 or 500g for $10. Minutes old, straight off the plant.

🎪

Family activities

A full day of farm entertainment and activities across the property, free with every ticket.

🚚

Local food vendors

Bundaberg food trucks and producers on site from open to close.

🚗

Free on-site parking

Plenty of room, marshalled on the day. Come early for the closest spots.

🏅

History Maker status

Every verified participant is recognised as part of the official record attempt.

📸

Media & cameras

Photographers, drones and press capturing the moment the whole field moves as one.

Registration

Your ticket
is your spot in the record.

Guinness World Records™ requires every participant to be ticketed and verified on the day. Entry is free — but no ticket, no count. So claim yours now and bring everyone you know.

  • ✓ Free entry — your place in the world record attempt
  • ✓ Add 500g ($10) or 1kg ($20) to pick and take home
  • ✓ Book the whole family in one transaction
  • ✓ Instant confirmation and QR code entry
  • ✓ Official History Maker status on the day
DateSat 19 Sep 2026
TimeCheck-in 8am · 9am–3pm
Where11 Rosedale Road, Oakwood QLD 4670
EntryFree

Three tickets. Every one of them counts.

Getting in is free — and a free ticket puts you in the field and in the record, exactly the same as everyone else. The only thing you pay for is strawberries to take home.

History Maker Entry
Everyone welcome · any age
Free
In the field · in the record
  • Your place in the Guinness World Records™ attempt
  • Empty punnet and your picking row on arrival
  • Full day on farm — festival, food vendors, live entertainment and farm activities
History Maker Plus
500g pick & take home
$10
Fill and keep a 500g punnet
  • Your place in the Guinness World Records™ attempt
  • A 500g punnet to fill with your own strawberries and take home
  • Full day on farm — festival, food vendors, live entertainment and farm activities
History Maker Plus
1kg pick & take home
$20
Fill and keep a 1kg punnet
  • Your place in the Guinness World Records™ attempt
  • A 1kg punnet to fill with your own strawberries and take home
  • Full day on farm — festival, food vendors, live entertainment and farm activities
We sell 1kg of premium strawberries at our market stall for $20. So the $20 ticket is simply the fruit at our normal price — and a Guinness World Records™ attempt comes with it for nothing.

Everyone needs their own ticket — including children, and including the free ones. Guinness World Records™ counts verified ticket holders on the day, so book one for every single person you're bringing.

Parking is free. The $10,000 eating challenge is a separate entry — see the challenge page.

🧺
How the picking works. Everyone — free ticket or paid — waits in the field with an empty punnet until the whistle goes for the record attempt, then the whole field starts picking at once. That's the record.

Taking fruit home. On a History Maker Plus ticket, get the lid on and it's yours — 500g or 1kg depending on which you booked.

Changed your mind on the day? Once the attempt is done the field stays open, and punnets are on sale at the farm — 1kg $20, 500g $10, same as online.
Add to your booking
World Record Attempt T-shirt $20 World Record Attempt Hat $20

Wear it on the day — the dress code is red, and there's no better way to show up in the photos that go in the record book. Add them when you book your tickets.

And once the record falls: official World Record Holder shirts and hats go on sale at the farm the moment it's confirmed, and here on the website afterwards. Only the people who were in that field can honestly wear one.

Still got questions? Read the FAQ — we answer the ones people actually ask us, from what to wear to whether the rows suit a pram.

The SSS Strawberries team standing in the field at sunset holding a plate of strawberries
25 years in the dirt

Built by a family, backed by a region

SSS Strawberries has spent 25 years growing premium Queensland strawberries — and this is our thank you to the community that eats them.

What started as one family and a few rows has become a farm supplying markets, festivals and shelves across the country, alongside our sister brand Gina's Table. Twenty-five seasons of early mornings, late frosts and very good fruit.

This event puts Bundaberg on the world stage, brings visitors into the region, and celebrates the growers who feed it. Every person in that field on 19 September is part of that.

Be part of it
On the farm

What the day looks like

Getting there

Find us in the field

We're just outside Bundaberg at Oakwood — about 15 minutes from the town centre, with free parking on site.

Event details

📍
Address
11 Rosedale Road, Oakwood QLD 4670
📅
Date
Saturday 19 September 2026
⏰
Times
Check-in opens 8:00am · Event 9:00am – 3:00pm
Official briefing 10:00am — please arrive early
🎟️
Tickets
History Maker Entry — free · Plus 500g $10 · Plus 1kg $20
Everyone needs a ticket, including children
🅿️
Parking
Free on-site parking, marshalled
👟
What to bring
Closed shoes, hat, sunscreen, water bottle
👕
Dress code
Theme red — something red will do
Open in Google Maps Book tickets
Brought to you by

Proudly presented by

SSS StrawberriesHost & grower
Gina's TablePresenting partner
Guinness
World Records™
Official adjudication
Backing the record

Founding partners

The Australian businesses putting their name behind the biggest day in Bundaberg's strawberry season.

Toolangi Certified Strawberry Runner Co-op
Fullyarn Packaging (AU)
IDC Construct
Australian Strawberry Distributors
hitz fm 93.9Media partner
Formatt Machinery
Opal
Kelly Brothers Finance
Lindsay Rural, a division of Lindsay Australia Limited
Drakes Supermarkets
Browns Slipway & Wharf Complex
Ramira Transport
Bundaberg Brewed Drinks
Queensland Strawberries
Caterer's Septic & Grease Trap Cleaning
White China
World Gym Bundaberg
The Agency
Bendigo Bank
Baker O'Brien Toll Lawyers
Vien
Mekong Travel & Tours Australia
Dan's Elite Auto
Chi Linh
Child Care
Straight from the farm

Latest news & updates

Follow along as we count down to 19 September — field prep, vendor line-ups, challenger announcements and everything else as it happens.

Good to know

Frequently asked questions

How much does it cost, and what do I get?

History Maker Entry — free. Your place in the world record attempt, your picking row, an empty punnet, and the full day on farm: the festival, the entertainment and the farm activities.

History Maker Plus, 500g — $10. All of the above, and you keep 500g of what you pick.

History Maker Plus, 1kg — $20. All of the above, and you keep 1kg of what you pick.

There's no adult or child price — anyone of any age can take any of the three. Parking is free.

World Record Attempt shirts and hats are $20 each and can be added when you book. Once the record is confirmed on the day, official World Record Holder shirts and hats go on sale at the farm and afterwards here on the website. The $10,000 eating challenge is a separate entry with its own fee — see the challenge page →

If entry is free, why would I pay?

You don't have to. A free ticket puts you in the field, in the record attempt and in the count — nothing about the day is closed off to you.

The $10 and $20 tickets buy one thing: the strawberries you pick are yours to take home. We sell 1kg at our market stall for $20, so the $20 ticket is simply the fruit at its normal price, with a Guinness World Records™ attempt thrown in for nothing.

Do children need their own ticket?

Yes — every person coming onto the farm needs their own ticket, including babies and small children. Guinness World Records™ counts verified ticket holders, so an unticketed person doesn't count towards the record.

The free Entry ticket exists so that costs never stop you bringing the whole family. Children must be supervised by an adult at all times.

Five 1kg tickets means 5kg of strawberries. Isn't that too many?

No — and we get asked this a lot. Half of them will be gone before you get home. That's just what happens with fruit picked twenty minutes ago.

Whatever's left freezes beautifully. Hull them, spread them on a tray so they don't clump, then bag them once they're frozen — they'll keep for months and they're perfect for smoothies. Nothing goes to waste.

Do I need experience picking strawberries?

Not at all. You'll get a short briefing on the day covering exactly what to do, how to pick without damaging the plants, and what the adjudicator needs to see.

Can I start picking before the record attempt?

No. Everyone waits with an empty punnet until the whistle — that's what makes the attempt valid, and it's the moment the whole thing is built around.

Once the adjudicator calls time, the field stays open and you can keep picking for the rest of the day.

Want more than your ticket allowance? Extra punnets are on sale at the farm on the day — 1kg for $20, 500g for $10, the same as the ticket prices.

How does the pick-your-own work?

When you check in you'll be given an empty punnet — 1kg or 500g, matching the ticket you booked. You carry it into the field and wait with everyone else.

When the whistle goes for the record attempt, the whole field starts picking at once. On a Plus ticket you fill your punnet, get the lid closed, and it's yours to take home. A full 1kg punnet usually holds a kilo of fruit or a bit more.

Can I keep the strawberries I pick?

Yes — with a History Maker Plus ticket. Once the official attempt is complete and verified, the 500g or 1kg you've picked is yours to take home.

You can add one when you book, or pick up a punnet at the farm on the day — 1kg $20, 500g $10.

What time should I arrive?

Check-in opens at 8:00am, and we'd genuinely encourage you to use that early window. The official briefing starts at 10:00am and you need to be checked in, holding your punnet and standing in your row before it does.

Two hours sounds like plenty. It isn't, with a field this size coming through one gate. Arrive early, get scanned, then go and enjoy the coffee and the festival with time to spare — rather than sitting in a queue while the briefing happens without you.

What should I bring and wear?

Closed-in shoes, a hat, sunscreen and a water bottle. Field rows can be uneven, so leave the good shoes at home. Punnets and your row are provided.

What happens if it rains?

The event runs rain or shine wherever it's safe to do so. If severe weather forces a change, all registered ticket holders will be notified by email and through our social channels.

Where is it and is there parking?

11 Rosedale Road, Oakwood QLD 4670 — about 15 minutes from central Bundaberg. Free on-site parking is available and marshalled on the day.

Is the event accessible for wheelchairs and prams?

Partly, and we'd rather be straight with you before you book. The picking rows themselves are not accessible. They're uneven farm ground with plastic matting and narrow gaps between beds — a wheelchair or a pram can't get down them safely.

Everything else is on flat, open ground: the festival area, the food vendors, the main stage for the eating challenge, and the farm gate stall.

If someone in your group uses a wheelchair, or you're bringing a pram, please message us before you book so we can talk through what will work on the day.

How do I enter the $10,000 eating challenge?

You qualify by video. Film yourself eating strawberries for one minute in a single unbroken take, weighing the fruit on camera before and after, post it publicly to Facebook or Instagram, then submit the link with a $10 entry fee. If you're selected to attempt the record live on the day, a further $300 reserves your spot on the stage.

There is no age limit — every challenger completes a health and safety declaration before competing, and entrants under 18 need a parent or guardian to sign. Full rules and the entry form →

Can I cancel my registration?

Yes — cancellations are accepted up to 7 days before the event through Eventbrite. If your plans change, please release your spot so someone else can take it.

Saturday 19 September 2026 · Oakwood QLD

Together we
make history

One field. One minute. Two world records. All it takes is you turning up — and telling everyone you know to do the same.

Book your tickets — it takes a minute →
Two world records
19 Sep 2026 · Oakwood QLD
Register